Business, research and tourism focus of talks
Gürth: “Saxony-Anhalt’s participation in the exhibition of the German Pavilion showcases the state’s ability as a worldwide innovation centre.”
Magdeburg/Milan. With a dynamic cultural programme, Detlef Gürth, President of the State Parliament of Saxony-Anhalt, opened the state days of the federal state at the Expo Milano 2015 in a festive ceremony. With a rousing performance by the Youth Jazz Orchestra and a joint Drum Circle in which the big band made music together with countless Expo visitors, Saxony-Anhalt has brought the motto of the German Pavilion “Be active” to life and presented itself as a traditional yet modern and fresh music and cultural state. In his opening speech, Detlef Gürth highlighted, “Saxony-Anhalt follows in the footsteps of its great cultural past and is building bridges to the future. In the middle of Germany you can travel through European history and culture – it is not without good reason that Saxony-Anhalt is also the federal state with the most UNESCO world cultural heritage sites. The Reformation Jubilee in 2017 and the Bauhaus Jubilee 2019 are hereby two good further reasons for foreign tourists to visit Saxony Anhalt.”
The programme with which Saxony-Anhalt is presenting itself at the state days is, therefore, modern and full of energy. The Saxony-Anhalt Youth Jazz Orchestra is just one of the “musical ambassadors” of the state which has travelled to Milan. They bring with them pieces which give the band its distinctive character and which show inspiration, creativity as well as the tradition of Saxony-Anhalt as a state of music. They cover the broad sound of America’s West coast, the dynamic of Afro-America as well as arrangements from the cultural state of Saxony-Anhalt, from Händel to Luther’s folk songs, with a jazz inspired twist.
The State Parliament President was welcomed at the Expo Milano 2015 by Peter Dettmar, Consul General of the Federal Republic of Germany in Milan, as well as Dr Raffaele Cattaneo, President of the Regional Council of Lombardy. Detlef Gürth also held talks with Italian business representatives. Business relations between Saxony-Anhalt and Italy are traditionally close and 26 Italian companies now have branches in Saxony-Anhalt. The funded Italian businesses alone have invested more than 650 million euros since 1991. “Italian investors such as Radici Chimica in Elsteraue, Manuli Strech in Schkopau, ALMECO GmbH in Bernburg and RULMECA in Ascherleben appreciate the advantages of the location: the easy access to the growth markets, optimum conditions for procurement and sales in Germany and Europe, calculable framework conditions and our high technological standards,” emphasised Detlef Gürth at the opening. In this respect, Saxony-Anhalt’s participation in the thematic exhibition of the German Pavilion
showcases the state’s ability as a worldwide innovation centre. The Gene Bank of IPK Gatersleben and the cultivated plant research of the Julius-Kühn Institute, for example, offer long term solutions in plant research which contribute to solving the food supply problems of the future.
For further information, please visit: http://www.invest-in-saxony-anhalt.com/events-2015/expo-milano-2015
The Saxony-Anhalt State Days of the Expo Milano 2015
The Saxony-Anhalt State Days will be held from the 27th to the 31st of May and form the cultural highlight of the presentation of the federal state at the Expo Milano 2015. On the stage, the outdoor landscape level and the area in front of the queue, the federal state will present its full cultural diversity with a varied programme. This includes the big band music of the Saxony-Anhalt Youth Jazz Orchestra, the word acrobats “Die KiloGraphen” of the Friedrich Bödecker Kreis with their poetry slam and “electro-lyric” as well as Drum- and Sing Circles for visitors to join in which are initiated by the Saxony-Anhalt Music Academy of the Kloster Michaelstein Foundation. Presentations by the IMPULS festival for new music, the Moritzburg Art Museum and the state exhibition for the 500th birthday of Lucas Cranach the Younger convey impressions of the state’s vibrant music and cultural landscape. The programme will be completed by full-day film presentations which will show, amongst others, short films of the Saxony-Anhalt Art Foundation and international new media talent of the International Academy of Media and Arts in Halle an der Saale. Visitors will also be able to experience the federal state from a culinary viewpoint with a special Saxony-Anhalt menu in the family restaurant of the German Pavilion. The epicurean journey with specialities such as beef roulades and Harz forest berry dessert was compiled especially for the world exposition by Wilfried Kluge, Chef de Cuisine of the MARITIM hotel in Magdeburg.
Saxony-Anhalt at the EXPO Milano 2015
The Expo Milano 2015 world exposition will be held until the 31st of October. 148 countries and international organisations are taking part and 20 million visitors are expected. Saxony-Anhalt is represented in the German Pavilion “Fields of Ideas” with four projects: the IPK Gatersleben Gene Bank, the cultivated plant research of the Julius-Kühn Institute, the MOBICOS project of the Helmholtz research centre Magdeburg as well as the WWF nature protection project “Middle Elbe” all present pioneering ideas from the state. In a unique way, they demonstrate how the food industry, agriculture, environmental protection and modern high tech research can unite to create intelligent, pioneering and long term benefits for using nature as the source of our food.
Background information on the German Pavilion at the 2015 World Exhibition in Milan
Large-scale, universal world exhibitions are held every five years in rotation with smaller expos. The upcoming World Expo in Milan follows Shanghai (2010), Aichi (2005) and Hanover (2000). Expo 2015 showcases the theme “Feeding the planet, energy for life”. It dispenses with prestigious monumental buildings, presenting itself rather as a sustainable Agrofood Park. The German Pavilion “Fields of Ideas” has the motto “Be active”.
On behalf of the German Federal Ministry of Economic Affairs and Energy, Messe Frankfurt has been entrusted with the organisation and running of the German Pavilion at Expo 2015 in Milan. The design, planning and realisation of the German Pavilion have been taken on by the ARGE, a consortium made up of Milla & Partner (Stuttgart), Schmidhuber (Munich) and Nüssli Deutschland (Roth near Nuremberg). Milla & Partner is responsible for the content concept as well as the design of the exhibition and media. Schmidhuber is responsible for the pavilion’s spatial concept, its architecture and general planning and Nüssli for project management and construction. The Frankfurt agency Voss+Fischer has been entrusted with the content concept and realization of the cultural programme at the German Pavilion, under the responsibility of Mike P. Heisel and Wolfgang Weyand.
The Expo site is close to the existing Milan exhibition centre. The world exhibition will remain open for six months – from 1 May to 31 October 2015.
For more information, please visit our website at: www.expo2015-germany.de
You are warmly invited for reporting. The onsite reporting requires prior accreditation at Expo Milano 2015.